Launched Sustainable Sourcing Assistant on Google Cloud's Vertex AI

Kering uses Google Cloud's Vertex AI to unify customer data and drive personalization.

CEO Luca de Meo presented strategic reset focusing on beauty as core growth engine at Capital Markets Day.

Created new strategic division 'Kering Next' to manage beauty growth and expansion into adjacent categories.

Announced deepening of strategic partnership with L'Oréal to scale beauty brands like Gucci, moving to a capital-light partnership model.

Reported ten consecutive quarters of massive decline, erasing a decade of growth.

CEO Luca de Meo announced a strategic pivot to address a perceived 'crisis of meaning' and target 80% of the luxury market.

Revenue dropped 14% to €1.3bn as part of a comprehensive brand reset and turnaround strategy.

First Demna collection debuts at Milan Fashion Week